Bulk hair vs wigs: which line to add first

A buyer adding human hair to a store usually faces one decision before any other: loose hair, or a finished wig. They suit different customers and different amounts of work, and picking the wrong one first is expensive.

The difference in one line

Bulk hair is loose hair or wefts, sold to be cut, fitted and styled by a professional. A finished wig is a capped unit, ready to wear. Bulk hair asks more of the person selling it; a wig asks less.

What each one asks of you

Bulk hair needs someone who can match, cut and fit it, so it suits salons and studios with that skill on site. A finished wig can be sold to a customer who will not be fitted, which is why it travels further into retail.

What this catalogue is

This catalogue is finished wigs: a seamless lace line with an HD lace front, and medical caps in hand-tied and machine-back constructions, all in straight European virgin hair from 14 to 22 inch. We do not list bulk hair, so a buyer who needs loose hair is better served elsewhere and we will say so.

Where the margin and the risk sit

Bulk hair is sold by weight and carries the risk of the customer needing work you cannot provide. A finished wig is sold as a product, which makes it easier to reorder and to price, and the same colour code can be reordered across a range of lengths.

A way to decide

If your customers are professionals who fit hair, bulk hair may suit them. If they buy to wear or to resell as a finished piece, start with a wig — one model, one length, one colour — and test it before you carry a range.

Questions buyers ask

Do you sell bulk hair at all?

No. This catalogue is finished wigs only, in the lace and medical constructions shown on the model pages.

Can I start with a single wig?

Yes. A single piece is quoted at the lowest listed price for that model, with the freight at your cost. Wholesale then starts at 3 pieces per model.

Can a salon sell both?

Yes, and many do — a finished wig for retail and a fitted service alongside it. The two lines share one colour code here, so a mixed order arrives consistent.

Keep reading

Browse the finished wigs

The lace and medical lines, with a specification and a reference price on every model, are in the catalogue.